• Wednesday, November 12th, 2008
Marketing is the most important part of your business. Many businesses are realizing the need to find new methods of marketing that can bring in even more business. Internet marketing is one of the most exciting new ways that you can bring your business to new levels. However, there is another method that has taken marketing by storm and promises to open up even more opportunity for business. more…
• Monday, October 06th, 2008
Getting Subscribers for Your E-Mail Newsletter
When people visit your website, most won’t make a purchase immediately, perhaps only 0.5% to 5%. What about the rest? It’s imperative that you get visitors to subscribe to your e-mail newsletter; otherwise they are gone for good. This way you’ll be able to market to them again and again and greatly increase their chances of making a purchase. more…
• Monday, October 06th, 2008
1) Use Sequential Autoresponders
With a sequential autoresponder, prospects who request your free information will automatically receive follow-up marketing messages. Before sending any follow-up communications, ask yourself this: “Would I be happy to get this email?” The right way to use sequential autoresponders is to spend about 95% of each follow-up message educating prospects. Talk about the problems they have — or don’t even know they have — that your company will conveniently solve. Give away free tips, tricks and advice to show people what they can expect if they pay full price for your product or service. more…
• Monday, October 06th, 2008
1) You must know marketing to engage in internet marketing.
2) Remember the rule of thirds: determine your online budget, then invest one-third in developing your site, one-third in promoting it, and one-third in maintaining it.
more…
• Monday, October 06th, 2008
1) You must be unique. i.e. find, develop and exploit your own niche! Make your business yours - not a mirror of the masses.
2) Offer free information as your front end product/service to a highly target audience. Your offerings must be in huge demand.
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• Monday, October 06th, 2008
1) Place your contact information - phone and e-mail - on your website and press releases. If reporters don’t know who to call, they won’t call. This happens more times than you could imagine.
2) If reporters contact you, respond immediately. They are on deadline and will quote the first person who calls back.
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